Graphic Design Blog

  • Contents & Assets

  • Proposal Plan

    To make my campaign effective, I will undertake further comparative project research and user research. I will do this to understand how other universities have celebrated their own various anniversaries and what made these campaigns effective on the public and students as well as identify successful visual communication techniques which will have the aim of…

  • Conceptual Design

    When I began creating my own visual inspiration to use later on in the development of my campaign, I started out with the idea to create a mind map using pictures which I believed would be more useful in early development as I could skim over the visuals without having to read anything to easily…

  • Design History and Comparative Projects

    When researching on other campaigns similar to the one I want to create, I found how Swansea University celebrated their centenary which was done by a logo developed by Icon Creative Design. The concept included a wave through the number 100 which referenced Swansea’s coastal setting and added personalisation that the locals could relate to…

  • University of Hull: History, Place and People

    The University of Hull was founded in 1927 thanks to a financial gift of £250,000 and a donation of land from local philanthropist and entrepreneur, Thomas Ferens. The following year the Duke of York, later King George VI, laid the foundation stone during a prestigious ceremony which shows how at the time the founding of…

  • Post 02: High-Fidelity Mobile App

    When I was starting off my high-fidelity prototype, I picked out a photo that I thought was aesthetically appealing enough but not overcrowded in a way that takes away from the rest of the page. I used this photo near the top of each page to break up the flatter colours and add some texture…

  • Post 01: Design Style Guide (PDF)

    When creating my logo I had a simplistic design in mind to fit in with the simplistic design I wanted for my app layout as I felt a big and complex design would look out of place and therefore draw the user’s eyes to a less important part of the page. To start I picked…

  • Post 03: Design Reflection

    When researching for the design process, I discovered how an app or website must both be aesthetically pleasing and practical as I found many websites that didn’t get used simply because of bad visual design decisions but its functionality was easily useable and vice versa which encouraged me to research websites that had failed in…

  • Post 02: Low-Fidelity Prototype

    When creating my early sketches, I had already been looking at inspiration which caused most pages to be quite similar to what I ended up refining into a high-fidelity prototypes. Due to most layouts I had seen and taken interest in being imagery heavy, my designs had been quite similar with heavy amounts of images…

  • Post 01: Design Elements

    When researching other examples of UI to take inspiration from, I found myself drawn to UIs that had more focus on images than information as while doing my research on other art museum websites and apps, the biggest flaws I found was that that heavy amount of information was often overwhelming. I also preferred UI…

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